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For the last four years I've been managing storage, infrastructure, networking, and pretty much anything aside from the help desk for Hybrid Apparel, a creative design and manufacturing firm. Hybrid makes licensed apparel for some of the world’s most recognizable brands and retailers. The company’s main operations are in California, but Hybrid works closely with factories around the globe. Nasuni recently published a case study detailing how Hybrid Apparel is benefitting from their platform, but I’d like to distill that story to four reasons I prefer Nasuni.

Since Q1 2021, Nasuni’s file data under management within the manufacturing industry has grown by 243%. We’ve seen 66% growth in the number of our manufacturing customers, and the last time I checked, we were storing, protecting, and facilitating collaboration of file data at more than 1,800 locations in 55 countries worldwide for the manufacturing industry. This growth is the outcome of an array of converging forces and trends, including a rapidly evolving industry, Nasuni platform enhancements, a larger market shift to cloud services, and the continued threat of ransomware.

As part of the launch of our new Buyer’s Guide to Storing Files in Azure, I connected with Tim Kresler, Product Manager at Microsoft Azure. While Azure is certainly an ideal destination for migrating file data off your end-of-life Windows file servers, NetApp, and Dell Isilon, there are multiple file services solutions in the Azure portfolio, and some of them sound the same. So I talked to Tim about Azure file services, what makes Nasuni with Azure Blob object storage unique, and how the partnership between Nasuni and Microsoft has grown over the years.

Today we announced that Nasuni has surpassed managing and protecting over 100 petabytes of primary file data workloads residing in Microsoft Azure. When I joined Nasuni to manage our Microsoft alliance three years ago, we were at roughly 19 PB in Azure. Today we have more than 500 joint customers with Microsoft, including a top 5 global manufacturer and one of the world's leading social networking platforms. Thanks to a compound annual growth rate of 74% in these past three years, we've blown past the 100 PB mark.

I’ve coached hundreds of companies through the process of assessing their options for storing files in Azure and one thing is absolutely clear. Selecting the right file data storage solution is confusing and time-consuming. Microsoft Azure is a great place to start, but you're presented with three different file storage options within Azure. All three sound similar.  All three count toward your Microsoft Azure Consumption Commitment. And all three are available in the Azure Customer Portal. So how can an IT leader be sure you’re taking your best shot? I hope our new Buyer’s Guide is a good place to start.

Often when you work at a technology company for long enough, you become so close to what you’re doing that you lose sight of whether other people actually understand what you’re building and how it works. This is often referred to as the ‘center of the universe’ problem. As a new member of the leadership team, I see the platform through a different lens, and in this post I’d like to roll back the conversation to the technical basics, or what makes Nasuni different and why.

The menace of ransomware is driving increased security spending as organizations try to harden their systems against potential attacks, but ransomware is a new kind of threat. You can’t simply deploy tools to defend against the malware. You have to design your infrastructure for recovery.

IT teams are deploying cloud storage solutions to consolidate data silos and provide the flexibility needed to adapt to a changing business climate. But what if it were possible to eliminate on-premises storage altogether? A solution that delivered this capability would provide substantial savings by eliminating the on-premises infrastructure required for legacy file servers, NAS, backup, and disaster recovery. Nasuni, which services over 13,000 locations to over 90 countries, is such a platform. Check out these customer reviews to learn how Nasuni stores and shares unstructured file data with simplicity, speed, and savings.

In the early days of cloud, the push to transform enterprise file infrastructure centered around storage. File data was growing rapidly and unpredictably, and the cloud offered a way to expand capacity on demand. While storage continues to be a major driver behind cloud transformations today, organizations are also looking for more. They don’t simply want cloud file data storage. They want cloud file data services. There are more boxes to check, including cyber resilience, intelligent data insights, and the ability to access data from anywhere.

Back in September, when a Wall Street Journal article announced the unexpected return of the cubicle, the story surprised a few people. For those of us who work in Human Resources, though, this was just the latest in a string of surprising and sometimes contradictory data points. One thing we do know: The workplace is changing. According to Gartner, two-thirds of organizations are opting for a hybrid work model.

A ransomware attack can be absolutely debilitating to a company. Fortunately for all stakeholders, new, better ransomware mitigation solutions are proving themselves in the field. Nasuni is one such example, providing integrated protection, detection and recovery of crucial enterprise files that allows users to return to productivity without costly delays. Nasuni offers continuous file protection in the cloud, real-time detection of ransomware attacks at the edge, and the ability to recover millions of files across all locations in mere minutes.

Last month we hosted CloudBound22, our third annual virtual conference, and the turnout, expert participation, and content quality exceeded our expectations. This year we focused on building, maintaining, and extracting more value out of your file data cloud. Cloud insiders, industry analysts, noted journalists, and IT leaders and executives from some of our most innovative customers covered everything from cyber resilience and data intelligence to anywhere access and cloud portability.