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For the last four years I've been managing storage, infrastructure, networking, and pretty much anything aside from the help desk for Hybrid Apparel, a creative design and manufacturing firm. Hybrid makes licensed apparel for some of the world’s most recognizable brands and retailers. The company’s main operations are in California, but Hybrid works closely with factories around the globe. Nasuni recently published a case study detailing how Hybrid Apparel is benefitting from their platform, but I’d like to distill that story to four reasons I prefer Nasuni.

Since Q1 2021, Nasuni’s file data under management within the manufacturing industry has grown by 243%. We’ve seen 66% growth in the number of our manufacturing customers, and the last time I checked, we were storing, protecting, and facilitating collaboration of file data at more than 1,800 locations in 55 countries worldwide for the manufacturing industry. This growth is the outcome of an array of converging forces and trends, including a rapidly evolving industry, Nasuni platform enhancements, a larger market shift to cloud services, and the continued threat of ransomware.

As part of the launch of our new Buyer’s Guide to Storing Files in Azure, I connected with Tim Kresler, Product Manager at Microsoft Azure. While Azure is certainly an ideal destination for migrating file data off your end-of-life Windows file servers, NetApp, and Dell Isilon, there are multiple file services solutions in the Azure portfolio, and some of them sound the same. So I talked to Tim about Azure file services, what makes Nasuni with Azure Blob object storage unique, and how the partnership between Nasuni and Microsoft has grown over the years.

I’ve coached hundreds of companies through the process of assessing their options for storing files in Azure and one thing is absolutely clear. Selecting the right file data storage solution is confusing and time-consuming. Microsoft Azure is a great place to start, but you're presented with three different file storage options within Azure. All three sound similar.  All three count toward your Microsoft Azure Consumption Commitment. And all three are available in the Azure Customer Portal. So how can an IT leader be sure you’re taking your best shot? I hope our new Buyer’s Guide is a good place to start.

We just wrapped up an exciting week at AWS re:Invent 2022 and I'm already looking forward to next year because I expect our relationship to continue to grow exponentially. But I'm also eager for 2023 simply because it's re:Invent — the conference that never disappoints! This year, we enjoyed great customer interactions, ran some truly insightful and exciting meetings with our partners at AWS, and hosted a few fantastic events.

If your organization still has file data on StorSimple, you have a unique opportunity ahead of you. Effective December 31, 2022, Microsoft’s StorSimple service will reach end of life (EOL). Microsoft is being very transparent about what’s happening. Cloud management capabilities, customer support resources, repair services, replacement parts, software updates ­— all of it stops. More importantly, you’ll no longer have access to your live data and backups.

As you may have read in the news, today Nasuni announced an agreement to acquire Storage Made Easy (SME)! It's an exciting time here at Nasuni as this is our second acquisition in 60 days! On behalf of the Nasuni team, I wanted to share with you why we are excited to integrate SME technology to the Nasuni File Data Platform, and what it will mean for our customers and partners.

A year has passed since we announced our strategic partnership with Google Cloud and I’m thrilled to report that the first 12 months have been a tremendous success. The goal of the partnership was to provide more organizations with simple, reliable, low-cost enterprise file storage, and we truly hit the ground running. We recently achieved Premier Partner Status within the first twelve months and our deal flow has exceeded our expectations.  

With the global gaming market expected to grow to $257B by 2025, studios are locked in an increasingly competitive race. They need to deliver more innovative, complex, detail-rich experiences to gamers, whether that means launching new titles or pushing out new releases of existing franchises.

Moving your file data to the cloud isn’t just about leveraging scale anymore. That remains a major part of the story, of course, but AWS is also ushering in a new era of cloud services.

My head is still spinning from AWS re:Invent 2021, but before I get into the exciting news to come out of the conference, let me just say how fantastic it was to be back at a real, live, in-person event. Last year at this time, I wrote about the virtual version of re:Invent. Somehow, AWS managed to make it interesting and stimulating for all of us home-bound, screen-sick cloud geeks.

Here at Nasuni our Google Cloud business has been growing steadily since we announced the launch of our partnership earlier this year. We’re seeing more prospects gravitate toward Google Cloud, and more existing customers switch their backend storage from other object storage providers to Google.