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When people in the technology industry talk about big data, they are typically referring to structured data. If you swipe or tap your credit card at a specific location, the information associated with that transaction will be logged and stored in structured form in a traditional or cloud warehouse. The technology solutions developed to store, analyze, and transform this structured data into business insights and advantages have been tremendously successful over the past decade. The industry has a handle on structured data.

Massive changes are happening across organizations as companies shift away from traditional infrastructure, trading expensive hardware for flexible cloud services. Regardless of where your company is along this journey, World Backup Day is a good time to stop and consider whether your data protection and recovery strategies are optimized for the era of ransomware. Here are five questions to help you get started.

For the last four years I've been managing storage, infrastructure, networking, and pretty much anything aside from the help desk for Hybrid Apparel, a creative design and manufacturing firm. Hybrid makes licensed apparel for some of the world’s most recognizable brands and retailers. The company’s main operations are in California, but Hybrid works closely with factories around the globe. Nasuni recently published a case study detailing how Hybrid Apparel is benefitting from their platform, but I’d like to distill that story to four reasons I prefer Nasuni.

Often when you work at a technology company for long enough, you become so close to what you’re doing that you lose sight of whether other people actually understand what you’re building and how it works. This is often referred to as the ‘center of the universe’ problem. As a new member of the leadership team, I see the platform through a different lens, and in this post I’d like to roll back the conversation to the technical basics, or what makes Nasuni different and why.

A ransomware attack can be absolutely debilitating to a company. Fortunately for all stakeholders, new, better ransomware mitigation solutions are proving themselves in the field. Nasuni is one such example, providing integrated protection, detection and recovery of crucial enterprise files that allows users to return to productivity without costly delays. Nasuni offers continuous file protection in the cloud, real-time detection of ransomware attacks at the edge, and the ability to recover millions of files across all locations in mere minutes.

Last month we hosted CloudBound22, our third annual virtual conference, and the turnout, expert participation, and content quality exceeded our expectations. This year we focused on building, maintaining, and extracting more value out of your file data cloud. Cloud insiders, industry analysts, noted journalists, and IT leaders and executives from some of our most innovative customers covered everything from cyber resilience and data intelligence to anywhere access and cloud portability.

At the organizational level, as we look to 2023 and beyond, it’s now more important than ever to have a comprehensive cybersecurity strategy. The challenge that most organizations struggle with is keeping everything safe.  Cybersecurity is like a game of whack-a-mole. You protect one thing, and the threat actors attack a different system. So, you protect that one better and then they are on to another system.  The more tools and systems we expose outside our internal network, the greater the struggle becomes.

Nasuni offers advanced ransomware protection designed to help organizations prevent, detect, respond to, and rapidly recover from attacks. After listening to our customers and gathering their feedback about our recently released Ransomware Protection add-on service, we’ve bolstered our offering.  I'm thrilled to share that the soon-to-be-released Nasuni File Data Platform version 9.9 will give our customers the opportunity to take advantage of several powerful new Ransomware Protection add-on features.

Nasuni has had a significant presence in Europe for many years now, but demand for our file data platform is rapidly expanding across the region as enterprises continue to shift away from network-attached storage and data protection technologies and modernize in the cloud. The rise of hybrid work models, the persistent threat of ransomware and the need for speed in today’s global business world are all accelerating adoption of Nasuni’s file data services platform, and we are seeing tremendous momentum in DACH.

Nasuni has had a significant presence in Europe for many years now, but demand for our file data platform is rapidly expanding across the region as enterprises continue to shift away from network-attached storage and data protection technologies and modernize in the cloud. The rise of hybrid work models, the persistent threat of ransomware and the need for speed in today’s global business world are all accelerating adoption of Nasuni’s file data services platform, and we are seeing tremendous momentum in DACH.

We’ve been shouting from the digital rooftops for a while about Nasuni’s Business Continuity and Disaster Recovery capabilities. While our rapidly growing and very loyal customer base is still the best metric for success, I’m thrilled to report that one of the leading cybersecurity media brands just selected Nasuni as a 2022 SC Award winner for Business Continuity & Disaster Recovery.

If the energy industry teaches IT professionals one thing, it’s the importance of respecting the sanctity of data. Whether you devote internal resources to acquire seismic data or purchase it from another organization, this data is gold. Highly paid geoscientists and engineers need to be able to analyze it quickly and securely, wherever they might be in the world. If this data is lost, corrupted, or incomplete, these professionals can’t do their jobs, and the company loses money.