A New Partner Program for the Era of Hybrid Cloud
Nasuni’s Matthew Grantham discusses a new program focused on the company’s strong hybrid cloud partner technology ecosystem.
November 19, 2024 | Matthew Grantham
The hybrid cloud market is booming. Gartner expects it to reach $145 billion in the next three years, and Nasuni’s technology is perfectly matched to this opportunity. The Nasuni File Data Platform is exactly the kind of scalable, flexible solution companies need to manage their unstructured data. But you can’t rely on superior technology alone. Today I’m excited to share details on a revamped, expanded hybrid cloud Partner Program designed to capitalize on this rapidly expanding market. Our new model will help partners of all sizes maximize this opportunity for themselves and their clients.
The Nasuni Partner Program is built around several core principles:
Value-based Incentives
This is a complex, crowded market, so we’re moving away from focusing purely on volume and revenue. Instead, our incentive program now rewards partners for the strategic and technical value they bring to the table. We’re going to reward partners with innovative go-to-market strategies, cloud-based certifications, software-centric capabilities, and other unique contributions to the Nasuni ecosystem. Yes, we’ll continue to reward our large partners, but this new model is also designed for those of you at the boutique, white-glove service providers that specialize in deal quality, not deal volume.
Rewarding Individuals
The new model is going to favor you, the individual in the technological trenches, not just the company you’re working for. Our goal is to put more rewards in your pocket. In the long run, we’re all going to win with this readjustment, including your company and the customers you encourage to engage with Nasuni.
Tiering Levels
The new Partner Program introduces two tiers of partnership, Essential and Advanced. The Essential tier means you, as a Nasuni partner, will have a clear, frictionless experience reselling Nasuni. Advanced status gives you an accelerated path to market and reflects your commitment to building out a solution practice with Nasuni. Think of it as a faster path to success in exchange for a demonstrated dedication to our partnership. Regardless of where you land, though, you will receive the support you need to succeed.
Clarity & Visibility
In the past, some of our partners were frustrated because they felt they’d occasionally lose line of sight into a deal as it progressed. Well, we heard you, and our new Partner Portal provides unprecedented clarity and visibility. You’ll have access to detailed reporting, incentives, sales enablement tools, centralized training and certification resources, automated registration and onboarding processes, and more. Think of it as a one stop shop for all your work with Nasuni. Log in today to take a look, and to make sure your credentials are validated and verified.
Partner-Centric Focus
At a high level, the relaunched program is all about ensuring our partners — and the individuals in the trenches — remain at the center of our growth. We are a 100% partner-driven organization. There are no direct POs between Nasuni and our customers. All our solutions and efforts will be channeled through you, and we want to ensure that you, as individuals and organizations, are rewarded for that.
Evolving the Model with the Market
Nasuni has always had the core technology to match this hybrid cloud shift, but a few years back we determined that we needed some organizational updates to make the most of this opportunity. That started with bringing in a deeply experienced CRO who’d driven exponential growth before at the global level, then continued when the company brought me on to build a world-class partner organization and operation. This new Partner Program is the next step in our evolution.
Reach out to your Nasuni contact today to talk about how we can put our hybrid cloud solution to work for your customers.